Doggy Santa


Santa is back at the Valley and he is here to greet your doggos! Join us this December for a truly magical experience for all the family - including man's best friend. 

Bring your dog to visit Santa and his elves in his magical grotto at Sandwell Valley Visitors Centre.


Santa has a special doggy treat for dogs who have been a good boy or good girl

Snow showers

Meet the elves

Dog stalls

Dog talks

Festive food and drink including treats for pooches

Stock up on unique gifts in the Christmas shop including dog toys and accessories

Book Tickets Online

Map & Directions

Doggy Santa


Sandwell Valley Visitors Centre, West Bromwich, B71 4BG

Opening Times

Season (10 Dec 2022 - 11 Dec 2022)
Saturday - Sunday10:00 - 17:00

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